Download the template for the right vertical
In Seller Hub, open the listings area and choose to add listings in bulk. Select the vertical (for example Clothing, then the specific article such as kurtas or jeans) and your brand, then download that category’s template. Each vertical has its own columns and allowed values, so a template downloaded for shirts cannot be reused for kurtas. Menu names in Seller Hub change from time to time; the order of decisions does not.
- Pick the most specific vertical that describes the product.
- Use the brand exactly as it is approved on your seller account.
- Download a fresh template when Flipkart updates a category rather than editing an old copy.
Fill one row per sellable size
Every size is its own row with its own seller SKU, price and stock. Rows that belong to one design share a style code, and colour variants of the same design are grouped with a common group ID so buyers see them together on one product page. Keep these identifiers stable: changing a style code after upload creates a new product instead of correcting the existing one.
Write the description and keywords for the field, not for padding
The product description should explain what the item is, what it is made of and how it fits. Search keywords are short: EcommerceListing trims them to three words and removes your brand name, because Flipkart does not allow the brand in that field. Structured attributes such as fabric, pattern, sleeve and fit power Flipkart’s search filters, so fill them individually instead of relying on the description to carry them.
Add MRP, selling price and country of origin
MRP and selling price are required on every row. Country of origin is a Legal Metrology requirement; if it is missing, EcommerceListing fills India and flags the row so an imported product can be corrected before upload. Check HSN and tax details against your own records, since a workbook cannot verify them.
Provide image URLs that match each row
Flipkart templates take images as links rather than attached files, with up to eight image columns per row. Each link must be publicly reachable and show the same product and colour as its row. EcommerceListing can include hosted image URLs in the Flipkart export; open a few of them before uploading to confirm they load.
Upload, then read the QC result
Upload the completed file from the bulk listing page and follow its progress in the upload history. Rows that fail quality checks come with an error file that names the field and reason. Correct those rows in the same workbook, keep the identifiers unchanged and upload again. Our listing errors guide covers the most common failure reasons.